Last Updated: 5 November 2025

Whimsy Mimzy (“we,” “me,” “our,” “us”) respects your privacy and is committed to protecting the personal information you share with us. This policy explains what data we collect, how we use it, and your rights under applicable privacy laws — including the UK GDPR, the EU General Data Protection Regulation (GDPR), and other international data protection regulations.

1. Information We Collect

When you browse our website, subscribe to our newsletter, or make a purchase, we may collect the following types of data:

Identity & Contact Data — name, email address, phone number, billing and shipping details.

Order & Payment Data — order history and payment information (payments are securely processed by our payment providers; we never store full card details).

Technical & Usage Data — IP address, browser type, device information, operating system, and pages visited.

Communication Data — any messages, reviews, or comments you send to us through our website, social media, or email.

2. How We Use Your Information

We collect and process your data to:

• Process and deliver your orders.

   

• Share essential order details (name, address, and contact information) with our third-party fulfilment partners:

   

  • DSers suppliers — who ship products directly from their warehouses.

     

  • Printful — who produce and ship Whimsy Mimzy originals and branded merchandise directly to customers.

     

• Provide customer service, handle returns, and manage your account.

   

• Send newsletters, updates, or promotions (only if you’ve opted in — you can unsubscribe anytime).

   

• Improve our website, products, and services through analytics, feedback, and usage insights.

   

All data processing is conducted lawfully, fairly, and transparently, in accordance with applicable privacy regulations.

3. Cookies & Similar Technologies

We use cookies and similar technologies to improve your browsing experience.

• Essential cookies enable core functions such as secure checkout and shopping cart access.

   

• Performance cookies help us understand visitor behaviour and improve the site’s design and usability.

   

• Marketing cookies (e.g., Google Analytics, Meta Pixel) help us deliver relevant content, promotions, and advertising.

   

You can manage or disable cookies in your browser settings. Please note that disabling essential cookies may impact certain site features.

4. Sharing Your Data

We never sell your personal data. We share it only with trusted third parties who help us operate our business, including:

• Payment processors (to securely handle transactions).

   

• Fulfilment partners, including DSers suppliers and Printful, to process and deliver your orders.

   

• Service providers for website hosting, email communications, and analytics.

   

• Legal authorities, where required by law or in response to lawful requests.

   

International Transfers:
Because our suppliers and Printful may ship from various countries (including the EU, USA, and other regions), your data may be transferred outside your home country. We take all reasonable measures to ensure such transfers comply with the UK GDPR, EU GDPR, and international data protection standards — including the use of standard contractual clauses where required.

5. Your Rights Under GDPR

Depending on where you live (UK, EU, or elsewhere), you have the right to:

• Access, correct, or delete your personal data.

   

• Restrict or object to how your data is processed.

   

• Withdraw consent for marketing communications at any time.

   

• Request a copy of your data in a portable format (data portability).

   

• Lodge a complaint with your local data protection authority — for example, the Information Commissioner’s Office (ICO) in the UK or the relevant EU supervisory authority.

   

To exercise any of these rights, please contact us at hello@whimsymimzy.com.

6. Data Retention & Security

We keep your personal information only as long as necessary to fulfil your order, provide customer support, and comply with legal obligations.

We implement secure systems, encryption, and restricted access to protect your information from unauthorised use, loss, or disclosure.

7. Children’s Privacy

Our site and shop are not intended for children under 16. We do not knowingly collect personal data from anyone under this age. If you believe a child has provided us with personal data, please contact us so we can remove it.

8. Updates to This Policy

We may update this Privacy & Cookies Policy periodically to reflect changes in our operations or legal requirements. Any updates will be published on this page with a revised “Last Updated” date.

9. Contact Us

If you have any questions or requests regarding this policy or your data, please get in touch:

Email: hello@whimsymimzy.com
Website: www.whimsymimzy.com