Privacy & Cookies Policy

Privacy & Cookie Policy

Last Updated: 5 November 2025

Whimsy Mimzy (“we,” “me,” “our,” “us”) respects your privacy and is committed to protecting the personal information you share with us.
This policy explains what data we collect, how we use it, and your rights under applicable privacy laws — including the UK GDPR, the EU General Data Protection Regulation (GDPR), and other international data protection regulations.

1. Information We Collect

When you browse our website, subscribe to our newsletter, or make a purchase, we may collect the following types of personal data:

Identity & Contact Data — name, email address, phone number, billing and shipping details
Order & Payment Data — order history and payment information (payments are securely processed by third-party payment providers; we never store full card details)
Technical & Usage Data — IP address, browser type, device information, operating system, and pages visited
Communication Data — messages, reviews, comments, or enquiries you send via our website, email, or social media

2. How We Use Your Information

We collect and process your personal data to:

Process, fulfil, and deliver your orders
Share essential order details (such as name, address, and contact information) with our print-on-demand fulfilment partners:
- Printful
- Printify
  These partners produce and ship Whimsy Mimzy products directly to customers
Provide customer support, manage returns or replacements, and respond to enquiries
Send newsletters, updates, or promotions where you have given consent (you can unsubscribe at any time)
Improve our website, content, products, and services through analytics, feedback, and usage insights

All data processing is carried out lawfully, fairly, and transparently, in accordance with applicable data protection laws.

3. Cookies & Similar Technologies

We use cookies and similar technologies to enhance your browsing experience and improve site performance.

Essential cookies — enable core functionality such as secure checkout and shopping cart access
Performance cookies — help us understand how visitors use the site so we can improve usability and design
Marketing cookies — (for example, Google Analytics or Meta Pixel) help us deliver relevant content, promotions, and advertising

You can manage or disable cookies through your browser settings. Please note that disabling essential cookies may affect how the website functions.

4. Sharing Your Data

We never sell your personal data.

We only share your data with trusted third parties where necessary to operate our business, including:

Payment processors — to securely handle transactions
Fulfilment partners — Printful and Printify, for order production and delivery
Service providers — for website hosting, email communications, and analytics
Legal or regulatory authorities — where required by law or in response to lawful requests

International Data Transfers

Because our fulfilment partners may operate in different regions (including the UK, EU, USA, and elsewhere), your personal data may be transferred and processed outside your home country.
We take appropriate safeguards to ensure all international transfers comply with UK GDPR, EU GDPR, and applicable data protection standards, including the use of standard contractual clauses where required.

Your Rights Under GDPR

Depending on your location (UK, EU, or elsewhere), you may have the right to:

Access the personal data we hold about you
Request correction or deletion of your data
Object to or restrict certain types of processing
Withdraw consent for marketing communications at any time
Request data portability (a copy of your data in a usable format)
Lodge a complaint with your local data protection authority
- For example, the Information Commissioner’s Office (ICO) in the UK

To exercise any of these rights, please contact us at hello@whimsymimzy.com.

6. Data Retention & Security

We retain personal data only for as long as necessary to:

Fulfil orders
Provide customer support
Meet legal, accounting, and regulatory obligations

We use appropriate technical and organisational security measures — including encryption and restricted access — to protect your data against unauthorised access, loss, or misuse.

7. Children’s Privacy

Our website and shop are not intended for children under the age of 16.
We do not knowingly collect personal data from children. If you believe a child has provided us with personal information, please contact us and we will take prompt action to remove it.

8. Updates to This Policy

We may update this Privacy & Cookies Policy from time to time to reflect changes in our practices or legal requirements.
Any updates will be published on this page with a revised “Last Updated” date.